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Why & How to Change to Online Ordering

Some restaurant owners are still taking orders by phone. Maybe you don’t want to lose the personal feel of greeting each customer when they call. Maybe you’re uncomfortable with technology. Heck, maybe you just don’t think you have time to weed through all of the possible solutions, pick one, and then implement it. But here’sContinue reading “Why & How to Change to Online Ordering”

The Complexity of Marketplace Facilitator Laws

SWIPEBY helps businesses by using our technology platform to sell their products to their customers (food, coffee, Snickers bars, and the like). That makes us, by definition, a marketplace facilitator. Other marketplace facilitator examples are Amazon, Etsy, and even Walmart. Traditionally, the sellers were responsible for collecting and remitting the sales tax. Platforms, like SWIPEBYContinue reading “The Complexity of Marketplace Facilitator Laws”

A Guide to Customer Data for the Neighborhood Restaurant

Mega chains are investing thousands in tech platforms that track and mine customer data across point of sale systems, social media profiles, website analytics, surveys, loyalty programs, and the list goes on. At the highest level, they use data to know busiest times, the most popular menu items, and average order value. This helps themContinue reading “A Guide to Customer Data for the Neighborhood Restaurant”

Connected Retail for Restaurants & C-Stores

Restaurants know & c-stores are beginning to recognize that staying relevant to customers involves making investments in technology that deliver a top-notch customer experience. They need to provide the customer with the ability to decide when and if they will go in-store or choose an experience that allows for curbside or delivery for whatever reasonContinue reading “Connected Retail for Restaurants & C-Stores”

New Features for Operators and Consumers

At SWIPEBY, our goal is to help the businesses we serve stay relevant, increase revenue, and gain customers. That’s why we’re always looking for ways to make our platform better for operators and consumers. Our IT team led by Sef Baydurcan has just rolled out some fun (well, we think they’re fun) new features. TheContinue reading “New Features for Operators and Consumers”

Enticing Customers to Return

Running a restaurant isn’t easy. You truly appreciate the customers you have, and getting them to return – and return often – would be ideal. Having great food, great service, online ordering, flexibility to dine-in, get delivery, or curbside pick up definitely drives new customers. But you need them to come back to be successful.Continue reading “Enticing Customers to Return”

The Lunch Rush is Back

People are returning to offices, and students are back in school. Activities outside the house have driven the return of the lunch rush for restaurants. And not just lunch, sales during breakfast and morning snack dayparts have also been growing. This trend can be a great thing for restaurants that are prepared to take advantageContinue reading “The Lunch Rush is Back”

What You Need For the Restaurant of the Future

Consumers want convenience, digital, and safety.  We’re not surprised. Are you surprised? Didn’t think so. Deloitte’s latest The Future of Restaurants Survey shows that consumers are continuing to want more of what they want when they want it and how they want it. That’s the new normal with or without yet another Covid variant. Here’sContinue reading “What You Need For the Restaurant of the Future”

How a C-Store Can Offer Ultimate Convenience

So many convenience stores have a Part A: A quick serve restaurant and a Part B: The traditional gas station with a convenience store If a customer wants a sandwich from the restaurant they have to make one stop in Part A to order, pay, and pick up the sandwich. If they also want aContinue reading “How a C-Store Can Offer Ultimate Convenience”

Modernizing Convenience Stores

Convenience stores are targeting two key types of customer profiles: The Regular Customer: He frequently and reliably visits the store for coffee, cigarettes, lottery, etc. When he’s hanging at home, he’ll pay extra for delivery of things like beer and snacks. The Impulsive Buyer: She stops for gas or passes by a store and remembersContinue reading “Modernizing Convenience Stores”

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