People Don’t Want to Get Out of Their Cars
The turning point has happened. There’s no going back. People will choose more expensive and lower quality items if they can stay in their car. You may have a local restaurant with burgers that are miles better than a fast food joint, but people aren’t lined up for them because it’s just easier to hit the drive-thru. We’re seeing it with convenience stores too. People will get gas then wait in line to pay more at the Starbucks drive-thru. They’d be just as happy getting coffee from the c-store if it was brought out to them while they were filling