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Your Customers Want You to Have a Loyalty Program

If you don’t have a customer loyalty program, you’re turning your back on a lot of money. Every day. No exaggeration. Your customers want you to have a loyalty program, because they want the rewards that comes with it. They will visit your business more often and will spend more money. Many mega chains understandContinue reading “Your Customers Want You to Have a Loyalty Program”

People Don’t Want to Get Out of Their Cars

The turning point has happened. There’s no going back. People will choose more expensive and lower quality items if they can stay in their car. You may have a local restaurant with burgers that are miles better than a fast food joint, but people aren’t lined up for them because it’s just easier to hitContinue reading “People Don’t Want to Get Out of Their Cars”

RDE, Inc.’s Restaurant.com Partners with SWIPEBY

RDE, Inc. is a pioneer in the restaurant deal space. Restaurant.com was founded in 1999 and offers thousands of dining, retail and entertainment deal options nationwide at over 184,000 restaurants. RDE, Inc. today announced that it will be expanding capabilities to their restaurant partners by integrating SWIPEBY into the Restaurant.com solution. Going forward, SWIPEBY’s easyContinue reading “RDE, Inc.’s Restaurant.com Partners with SWIPEBY”

Go Big with Off-Premise Experiences

If you offer online ordering, curbside pickup, and delivery to your customers, then you’re right in line with consumer demand. That is terrific. You’re drawing new and repeat customers at a higher rate than your competitors who don’t. Is this enough? 62% of U.S. online shoppers expect curbside pickup. Are you doing all you canContinue reading “Go Big with Off-Premise Experiences”

SWIPEBY Integrates with Toast POS

We’re very excited about this announcement! We’ve found that many restaurants using the Toast POS want to add curbside. Now that we’re fully integrated with Toast, operators can have one view for their off-premise orders. Our founder, Carl Turner, provides his thoughts here. Toast is the #1 rated POS system on the market. Now thousandsContinue reading “SWIPEBY Integrates with Toast POS”

High Fuel Prices & Consumer Behavior

In the past when consumers had to pay more for gas they cut back in other places. That typically meant they ate out less. This time around many restaurants offer online ordering with curbside pickup or drive-thru and delivery options as a result of trying to maintain business during the COVID pandemic. Those restaurants areContinue reading “High Fuel Prices & Consumer Behavior”

Serving Customers That Have Furry Friends

Our operators have told us a lot of stories about why people cannot or will not leave their cars to go into their restaurants for pickup. These operators know that a huge majority of customers prefer to order from their local restaurant instead of a mega-chain but need a curbside option. So for someone whoContinue reading “Serving Customers That Have Furry Friends”

Why & How to Change to Online Ordering

Some restaurant owners are still taking orders by phone. Maybe you don’t want to lose the personal feel of greeting each customer when they call. Maybe you’re uncomfortable with technology. Heck, maybe you just don’t think you have time to weed through all of the possible solutions, pick one, and then implement it. But here’sContinue reading “Why & How to Change to Online Ordering”

The Complexity of Marketplace Facilitator Laws

SWIPEBY helps businesses by using our technology platform to sell their products to their customers (food, coffee, Snickers bars, and the like). That makes us, by definition, a marketplace facilitator. Other marketplace facilitator examples are Amazon, Etsy, and even Walmart. Traditionally, the sellers were responsible for collecting and remitting the sales tax. Platforms, like SWIPEBYContinue reading “The Complexity of Marketplace Facilitator Laws”

A Guide to Customer Data for the Neighborhood Restaurant

Mega chains are investing thousands in tech platforms that track and mine customer data across point of sale systems, social media profiles, website analytics, surveys, loyalty programs, and the list goes on. At the highest level, they use data to know busiest times, the most popular menu items, and average order value. This helps themContinue reading “A Guide to Customer Data for the Neighborhood Restaurant”

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