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Leveraging Customer Data To Optimize Your Business

It’s no secret that online ordering solutions were revolutionizing the restaurant industry pre COVID-19, with record high delivery and takeout numbers. Now, in the midst of COVID, it is absolutely essential to offer some sort of digital ordering capability to your customers, whether that be through delivery, pickup, or curbside. Not only does the convenience of digital ordering increase sales and frequency of orders, but it gives you important insights into the ordering habits and preferences of your customers, which is perhaps the biggest asset to your business of all. Why, you might ask? Well, let’s get into it.

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